Hello readers,
As days get warmer and longer with creeping in of a perfect Indian summer, it is time to start planning for the summer vacations in the hills of Kullu and Manali with the kids.
We bring to you a look at how have some of the travel firms in India been doing on Twitter this month!
Download detailed report here: MARCH 2016 REPORT
We have carried out the sentiment analysis of following Indian travel planning firms:
MakeMyTrip - @makemytrip
GoIbibo - @goibibo
Cleartrip - @cleartrip
Yatra.com - @YatraHolidays
5000 tweets posted between 01/03/2016 and 31/03/2016 have been analysed.
MakeMyTrip is again number 1 with a very high score of 97/ 100.
GoIbibo is second with a score of 67/100 and is followed by Yatra and Cleartrip.
Yatra Holidays has had a considerable fall in the twitter sentiment score.
Its wordcloud is as under:
A lot of customers have found the experience not very pleasing which is evident by the presence of words like painful, fraud, worst etc. This aspect of customer satisfaction will need to be looked at by Yatra soon.
The comparison of twitter sentiment survey results with previous month are as shown under:
As days get warmer and longer with creeping in of a perfect Indian summer, it is time to start planning for the summer vacations in the hills of Kullu and Manali with the kids.
We bring to you a look at how have some of the travel firms in India been doing on Twitter this month!
Download detailed report here: MARCH 2016 REPORT
We have carried out the sentiment analysis of following Indian travel planning firms:
MakeMyTrip - @makemytrip
GoIbibo - @goibibo
Cleartrip - @cleartrip
Yatra.com - @YatraHolidays
5000 tweets posted between 01/03/2016 and 31/03/2016 have been analysed.
RANKS:
RANK 1: MAKEMYTRIP WITH A SCORE OF 97/100
RANK 2: GOIBIBO WITH A SCORE OF 67/100
RANK 3: CLEARTRIP WITH A SCORE OF 50/100
RANK 4: YATRA
HOLIDAYS WITH A SCORE OF 26/100
MakeMyTrip is again number 1 with a very high score of 97/ 100.
GoIbibo is second with a score of 67/100 and is followed by Yatra and Cleartrip.
Yatra Holidays has had a considerable fall in the twitter sentiment score.
Its wordcloud is as under:
(Click on image to enlarge)
A lot of customers have found the experience not very pleasing which is evident by the presence of words like painful, fraud, worst etc. This aspect of customer satisfaction will need to be looked at by Yatra soon.
The comparison of twitter sentiment survey results with previous month are as shown under:
(Click on image to enlarge)
Data files are available on request. Leave request in comments.
Thanks,
N. Singh
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